What Will You Learn?
The MBA in Business Analytics (MBA Business Analytics) at KV Institute of Management and Information Studies (KVIM) is a 2-year, 4-semester program affiliated to Anna University. KVIM, recognized as a Top MBA business school in Coimbatore and one of the Best MBA programs in Tamil Nadu, offers this specialization under its AICTE approved MBA college status with an industry-ready curriculum designed to produce data-driven business leaders. With strong MBA placement support in Coimbatore and a consistent record of 100% placements, the program is ideal for students seeking MBA admission 2025 and a high-growth career after MBA in India.
In addition to the Anna University syllabus, KVIM provides extensive corporate exposure, making it one of the most preferred accredited MBA colleges in Tamil Nadu offering value for money MBA programs with top-tier learning outcomes.
Program Structure
The first two semesters are common across all specializations, including MBA in Marketing Coimbatore, MBA in Finance Tamil Nadu, MBA in HR with placement, Business Analytics MBA Coimbatore, and Operations. The next two semesters focus on Business Analytics and Systems.
Semester 1 – Foundation for Management
Students learn core management fundamentals such as:
Statistics for Management
Management Concepts & Organizational Behavior
Managerial Economics
Accounting for Decision Making
Legal Aspects of Business
Information Management
Non-Functional Elective (Entrepreneurship Management/Event Management)
Contemporary Business Communication (Laboratory)
Indian Ethos and Business Ethics (Seminar)
Semester 2 – Core Functional Areas of Management
Students gain exposure to all major functional domains:
Applied Operations Research
Business Research Methods
Financial Management
Human Resource Management
Operations Management
Business Analytics
Marketing Management
Data Analysis & Business Modelling (Laboratory)
Creativity and Innovation Laboratory
Corporate Exposure & Practical Learning
To enhance real-world business exposure, students participate in:
Industrial Visits
Mini Consulting Projects with faculty
Ultra Short-Term CI3 Projects with 150+ MoU Partners
Expert / Guest Lectures from Corporate Executives
Summer Internship after Semester 2
These learning opportunities position KVIM among the leading institutions offering the best placements in management studies and an AI-based MBA with 100% placement.
Semester 3 – Core Business Analytics Specialization
Students choose electives from subjects such as:
Data Mining and Decision Science
E-Business Management
Social Media Web Analytics
Enterprise Resource Planning
Deep Learning
Business Analytics using Python
As part of KVIM’s dual-specialization model, students also select electives from HR, Marketing, Finance, or Operations making the program ideal for high employability and strong cross-functional understanding.
Semester 4 – Project Work
The final semester focuses entirely on real-time project work designed to apply analytical concepts to business scenarios.
Placement Preparation
Placement training begins from Semester 1 and continues until placements at the end of Semester 3. Students also attend KVIM Super Speciality Classes, which cover industry-relevant concepts not deeply addressed in standard university subjects ensuring a thoroughly job-ready profile.